Alix Martínez Martínez

Between2waters

Designer. Builder. I turn big ideas into beautifully crafted, high-performing products.

Between chapters, open to bold collaborations.

Formerly Senior Design Manager @Miro, Head of Design @Founders Factory Africa, Product & Service Design Lead @Fjord @AccentureInteractive

50% @onut  100% @heianzo

Built for change

I work across the full stack of design: from vision and strategy to hands-on execution. I move between disciplines, functions, and teams: translating between business goals and user needs, between engineering constraints and creative ambition, between the big picture and the finest detail. I've led, scaled teams, coached the next generation of designers, building cultures where great work is the standard.

The craft

  • Product & UX Design
  • Service Design
  • Design Systems
  • Interaction & Visual Design
  • User Research
  • Information Architecture
  • Prototyping & Testing
  • Creative Direction
  • Brand & Positioning
  • Computational Art
  • Stakeholder Management

The practice

  • Cross-functional collaboration
  • Agile & iterative delivery
  • Stakeholder alignment
  • Design ops & workflows
  • 0→1 product building
  • Scaling design teams
  • Workshop facilitation
  • Simplifying complexity
  • Simplifying complexity

The drive

  • Endless curiosity
  • Beginner's mindset
  • Continuous learning
  • Outcome-driven design
  • Craft over output
  • Technology with purpose
  • Pushing boundaries
  • Building bridges
  • Relentless pursuit of excellence
  • Exponential creativity

Always in motion

From Spain to South Africa, London to Amsterdam. Different contexts, same relentless drive to build things that matter. A career built across continents, cultures, and disciplines. And still going.

Experience

  • Senior Design Manager
    Miro
    Nov 2020 - 2025
  • Head of Design
    Founders Factory Africa
    May 2019 - Oct 2020
  • Design Lead
    Aviva
    Jul 2018 - May 2019
  • Design Lead
    Fjord
    Jul 2015 - Jun 2018
  • Senior Designer
    Fjord
    May 2013 - Jul 2015

Education

  • MA in Computational Arts (Distinction)
    Goldsmiths, London
    2016 - 2017
  • MA in Digital Multimedia & Information Resources Design
    Scuola Politecnica di Design, Milan
    2003 - 2004
  • Bachelor of Fine Arts (Erasmus: Typography, Photo & Illustration)
    Georg-Ohm-Simon FH, Nuremberg
    2000 - 2001
  • Bachelor of Fine Arts (Design & AV Communication)
    Universidad de Salamanca
    1996 - 2001